The Washington State University Catalog

Marketing

The online catalog includes the most recent changes to courses and degree requirements that have been approved by the Faculty Senate, including changes that are not yet effective.

Marketing (120 Hours)

Preparation for careers in marketing management, sales, retail management, marketing research, brand management, and promotion.

Graduation Requirements
A minimum cumulative GPA of 2.5 in all Carson College of Business (CCB) courses required for the major is required for graduation. The calculation will only count WSU business courses that are taught by the CCB including HBM courses. Economic Sciences courses or any other courses outside the college are not included.

Marketing majors are required to complete a minimum of 9 upper-division business courses in residence. Students within the College of Business must complete an International Experience Requirement option, see catalog for more information.

First Year
First TermHours
Biological Sciences [BSCI] or SCIENCE 101 [SCI]13 or 4
ECONS 101 [SSCI] or 102 [SSCI]3
HISTORY 105 [ROOT]3
Humanities [HUM]3
MATH 20123
Second TermHours
ECONS 101 or 1023
ENGLISH 101 [WRTG]3
MATH 202 [QUAN]33
MIS 2503
Physical Sciences [PSCI] or SCIENCE 102 [SCI]14 or 3
Second Year
First TermHours
ACCTG 2303
Creative & Professional Arts [ARTS]3
Diversity [DIVR]3
SOC [SSCI] or PSYCH [SSCI]43
Non-Business Electives53
Second TermHours
ACCTG 2313
B LAW 2103
COM 102 [COMM] or H D 205 [COMM]3 or 4
MGTOP 21564
POL S Elective3
Complete Writing Portfolio
Consider studying abroad this summer7
Third Year
First TermHours
FIN 3253
I BUS 3803
MGMT 3013
MGTOP 3403
MKTG 3603
Second TermHours
ENGLISH 402 3
MKTG 4073
300-400-level Business Electives83
300-400-level MKTG Elective93
Non-Business Electives53
Fourth Year
First TermHours
MKTG 3683
300-400-level Business Electives83
300-400-level MKTG Elective 93
Non-Business Electives56
Second TermHours
MGMT 491 [CAPS] or ENTRP 492 [CAPS]3
MKTG 495 [M]3
Non-Business Electives57

Footnotes
1For a total of 7 credits—one Biological Science [BSCI] and one Physical Science [PSCI] course, including one lab course, or 8 credits of [SCI] designated courses. (SCIENCE 101 [SCI] is offered Fall semester and is a prerequisite for SCIENCE 102 [SCI], which is offered Spring semester.)
2MATH 201 will be waived with the completion of MATH 202 or equivalent.
3Alternative to MATH 202 is MATH 171, 140 or 206.
4Required for the major.
5Non-Business courses to equal 60 credit hours.
6MATH/STAT 212 will be accepted as alternative to MGTOP 215 for transfer students.
7All students must complete the International Experience Requirement. Options for completing the requirement can be found in the Carson College of Business Academic Unit section of the catalog under Business. Students should consult with their advisor to determine the best option.
8May not include courses from the business administration core, the set of required MKTG courses, or any 498 or 499 courses.
9Any 300-400 level MKTG course not used to fulfill major requirements, ENTRP 490[M] or IBUS 482[M]. Must include one [M] course.

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