The online catalog includes the most recent changes to courses and degree requirements that have been approved by the Faculty Senate, including changes that are not yet effective.
WARNING: The following information reflects a degree requirement which expired as of Summer 2015. Please click the appropriate link under "Degree Programs" on the right side of this page to view the currently effective requirements for this program. If a link to this program does not appear, the program may no longer be available, or may be available under a different academic unit. You can find past requirements under the appropriate archived catalog.
Marketing (120 Credits)
Preparation for careers in marketing management, sales, retail management, marketing research, brand management, and promotion.
| First Year | |
| First Term | Credits |
| Biological Sciences [BSCI] or SCIENCE 101 [SCI]1 | 3 or 4 |
| ECONS 101 [SSCI] or 102 [SSCI] | 3 |
| ENGLISH 101 [WRTG] | 3 |
| HISTORY 105 [ROOT] | 3 |
| MATH 201 | 3 |
| Second Term | Credits |
| ECONS 101 or 102 | 3 |
| Humanities [HUM] | 3 |
| MATH 202 [QUAN] | 3 |
| MIS 250 | 3 |
| Physical Sciences [PSCI] or SCIENCE 102 [SCI]1 | 4 or 3 |
| Second Year | |
| First Term | Credits |
| ACCTG 230 | 3 |
| Creative & Professional Arts [ARTS] | 3 |
| Diversity [DIVR] | 3 |
| SOC [SSCI] or PSYCH [SSCI]2 | 3 |
| Electives | 3 |
| Second Term | Credits |
| ACCTG 231 | 3 |
| B LAW 210 | 3 |
| COM 102, COMSOC 235, or H D 205 | 3 or 4 |
| MGTOP 215 | 4 |
| POL S Elective | 3 |
| Complete Writing Portfolio | |
| Consider studying abroad this summer | |
| Third Year | |
| First Term | Credits |
| FIN 325 | 3 |
| MGMT 301 | 3 |
| MGTOP 340 | 3 |
| MKTG 360 | 3 |
| Electives | 3 |
| Second Term | Credits |
| 300-400-level Business Electives3 | 3 |
| 300-400-level MKTG Elective3 | 3 |
| ENGLISH 402 [WRTG]4 | 3 |
| MKTG 407 | 3 |
| Electives | 3 |
| Fourth Year | |
| First Term | Credits |
| 300-400-level Business Electives3 | 3 |
| 300-400-level MKTG Elective [M]3 | 3 |
| MKTG 368 | 3 |
| Electives | 6 |
| Second Term | Credits |
| MGMT 491 [CAPS] or ENTRP 492 [CAPS] | 3 |
| MKTG 495 [M] | 3 |
| Electives | 7 |
Footnotes
| 1 | For a total of 7 units—one Biological Science [BSCI] and one Physical Science [PSCI] course, including one lab course, or 8 units of SCIENCE 101 [SCI] and 102 [SCI]. SCIENCE 101 is offered Fall semester and is a prerequisite for SCIENCE 102. SCIENCE 102 is offered Spring semester. |
| 2 | Required for the major. |
| 3 | May not include courses from the business administration core, the set of required MKTG courses, or any 498 or 499 courses. |
| 4 | If approved, ENGLISH 403 may fulfill the UCORE Communication [COMM] or Written Communication [WRTG] requirement. |
- Marketing and International Business
Courses
- International Business
- Marketing
Schedules of Studies
- International Business
- Marketing