The online catalog includes the most recent changes to courses and degree requirements that have been approved by the Faculty Senate, including changes that are not yet effective.
WARNING: The following information reflects a degree requirement which expired as of Summer 2012. Please click the appropriate link under "Degree Programs" on the right side of this page to view the currently effective requirements for this program. If a link to this program does not appear, the program may no longer be available, or may be available under a different academic unit. You can find past requirements under the appropriate archived catalog.
Marketing Degree Program (120 Credits)
Preparation for careers in marketing management, sales, retail management, marketing research, brand management, and promotion.
| First Year | |
| First Term | Credits |
| EconS 101 [S] or EconS 102 [S] (GER) | 3 |
| Engl 101 [W] (GER) | 3 |
| GenEd 110 [A] (GER) | 3 |
| Math 201 | 3 |
| Science Elective [B,P,Q] (GER)1 | 3 |
| Second Term | Credits |
| Biological Sciences [B] (GER)1 | 3 or 4 |
| EconS 101 [S] or EconS 102 [S] (GER) | 3 |
| GenEd 111 [A] (GER) | 3 |
| Intercultural Studies [I,G,K] (GER) | 3 |
| Math 202 | 3 |
| Second Year | |
| First Term | Credits |
| Acctg 230 | 3 |
| Arts & Humanities [H,G] (GER) | 3 |
| MIS 250 | 3 |
| Physical Sciences [P] (GER)1 | 3 |
| Pol S Elective | 3 |
| Second Term | Credits |
| Acctg 231 | 3 |
| B Law 210 | 3 |
| ComSt 102 [C], 235 [C] or H D 205 [C] (GER) | 3 |
| MgtOp 215 | 4 |
| Soc or Psych [S] (GER) | 3 |
| Complete Writing Portfolio | |
| Third Year | |
| First Term | Credits |
| Fin 325 | 3 |
| Mgmt 301 | 3 |
| MgtOp 340 | 3 |
| Mktg 360 | 3 |
| Elective | 3 |
| Second Term | Credits |
| 300-400-level Business Electives2 | 3 |
| 300-400-level Mktg Elective2 | 3 |
| Engl 402 [W] or 403 [W] (GER) | 3 |
| Mktg 407 | 3 |
| Electives | 3 |
| Fourth Year | |
| First Term | Credits |
| 300-400-level Business Electives2 | 3 |
| 300-400-level Mktg Elective[M]2 | 3 |
| Mktg 368 | 3 |
| Electives | 6 |
| Second Term | Credits |
| Mgmt 491 or Entrp 492 | 3 |
| Mktg 495 [M] | 3 |
| Tier III Course [T] GER) | 3 |
| Electives | 5 |
Footnotes
| 1 | For a total of 7 units—one Biological Science [BSCI] and one Physical Science [PSCI] course, including one lab course, or 8 units of SCIENCE 101 [SCI] and 102 [SCI]. SCIENCE 101 is offered Fall semester and is a prerequisite for SCIENCE 102. SCIENCE 102 is offered Spring semester. |
| 2 | May not include courses from the business administration core, the set of required MKTG courses, or any 498 or 499 courses. |
- Marketing and International Business
Courses
- International Business
- Marketing
Schedules of Studies
- International Business
- Marketing